The treasure of Families

Together, let us ask Jesus that any far-reaching decisions of economists and politicians may protect the family as one of the treasures of humanity.

Pope Francis - August 2018

When speaking of families, often the image of a treasure comes to my mind.
Today's rhythm of life, stress, pressure at work, and also the little attention paid by institutions, could put them in danger.
It's not enough to talk about their importance: it's necessary to promote concrete means and to develop their role in society with a good family policy.
Together, let us ask Jesus that any far-reaching decisions of economists and politicians may protect the family as one of the treasures of humanity.

 

Credits

Pope’s Worldwide Prayer Network

Campaing title:

The Pope Video - August 2018: The treasure of Families.

Idea and project coordination:

La Machi

Creative agency:

La Machi

Pope Francis shooting:

Centro Televisivo Vaticano

Production house:

AdHoc Producciones

Sound mixing & music:

Índigo Music Design

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